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MARKETECH APAC
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HSBC taps Hong Kong rugby players to drive Sevens campaign hype

2+ hour, 27+ min ago  (296+ words) Hong Kong " As co-title sponsor of the Rugby Sevens tournament, HSBC, alongside global marketing agency 160over90, has launched a fully integrated campaign that builds on its 2025 "LET'S SVNS THIS CITY" platform, now featuring rugby star Bryan Habana. The latest iteration extends…...

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Bolt launches browser game simulating the realities of car ownership in Bangkok

1+ mon, 4+ day ago  (13+ words) marketech apac...

MARKETECH APAC
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Bolt launches campaign in Thailand to encourage safe rides for late-night travelling

1+ mon, 1+ week ago  (342+ words) Bangkok, Thailand " Ride-hailing platform Bolt has launched a campaign in Thailand aimed at encouraging people to choose ride-hailing instead of driving after a night out. The campaign, titled "Don't Drink and Drive " Ride with Bolt" runs from 12 March to 30 April…...

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Bolt launches training programme to help drivers develop digital and leadership skills

1+ mon, 2+ week ago  (186+ words) Bangkok, Thailand " Ride-hailing platform Bolt has launched its Driver Creator & Ambassador Development Program, a voluntary initiative offering digital and entrepreneurial skills workshops for drivers using the platform. Nathadon Suksiritarnan, general manager at Bolt Thailand, said, "The findings showed us that…...