News
England World Cup Victory Scores Record 23. 1 M U. S. Viewers
12+ hour, 3+ min ago (224+ words) The FIFA World Cup match in which England defeated Mexico at a score of 3-2 is the most-watched linear TV Spanish-language soccer telecast ever, with 23. 1 million viewers on NBCUniversal's streamer Peacock and linear TV network Telemundo. Telemundo took in 9. 4 million and…...
U. S. World Cup Loss To Belgium Scores With Viewers At 42 M
7+ hour, 6+ min ago (266+ words) Rising viewership for the FIFA World Cup claimed more records, with 42 million average viewers for the U. S. men's team match with Belgium -- the largest ever for any soccer telecast in U. S. history. This data came from Nielsen preliminary data and Adobe Analytics…...
Early World Cup Viewing Grows Sharply To 6. 7 M
2+ week, 6+ day ago (211+ words) The FIFA World Cup averaged 6. 7 million Nielsen-measured viewers on the English-language platforms Fox Television Network, Tubi, and FS1 -- three times the viewing total for the first two days of the FIFA World Cup 2022 (in Qatar). In 2022, the matches pulled in 2. 6 million…...
Sabio Selects Gladwell To Expand U. K. Reach For CTV Advertising
5+ mon, 2+ day ago (232+ words) Sabio, an agency'focused on connected television (CTV) advertising, is building its U. K. presence. The company has appointed Christian Gladwell as senior director of strategy and partnerships in London as part of its international expansion. He reports to DJ Agahi, managing director,…...
VAB Pushes Broader Guarantees Based On Households, Persons 2+ 01/06/2026
6+ mon, 1+ day ago (331+ words) TV advertising trade association the Video Advertising Bureau (VAB) is recommending a shift to broader viewership guarantees, amid concerns over data stability for niche audiences, driven by declining linear TV ratings. The VAB is guiding brands and TV networks to…...