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News
Ogilvy Vietnam Turns Football’s Most Debated Breaks Into Fan Wins
11+ hour, 44+ min ago (258+ words) Ho Chi Minh City, 2026 — “Hydration breaks or ad breaks?” – a new frustration for football fans watching from home, trapped in an endless barrage of back-to-back commercials. Ogilvy Vietnam collaborates with La Vie, Vietnam’s leading water brand, to turn hydration breaks…...
Graduation tradition repurposed as activist campaign against period poverty
4+ day, 5+ hour ago (199+ words) Featuring statements such as “1 in 5 students had to replace pads with toilet paper” and “53,000 Dutch students missed school due to period poverty”, the campaign transforms this symbol of success into an urgent call for solidarity and structural change. What needs…...
Backpacks For Change transforms a Dutch graduation tradition into a call for action against period poverty
1+ week, 5+ day ago (162+ words) Amsterdam, Netherlands — Every graduation season in the Netherlands, backpacks hanging from flagpoles celebrate a major milestone: students finishing school. This year, that familiar symbol carried a different message. Hung from flagpoles across Amsterdam, during graduation season, the backpacks displayed facts…...
Zulu Alpha Kilo: The Renaissance of Hands-On Creativity with Jenny Glover
2+ mon, 3+ week ago (1118+ words) Roastbrief US April, 2026.- In the 2026 advertising landscape, where many agencies struggle to maintain their identity under the pressure of large holding companies, Zulu Alpha Kilo (Z.A.K.) is experiencing what its CCO, Jenny Glover, defines as a "new era of creative growth....
Youth Off The Streets partners with INNOCEAN Australia, PHD Media, UnLtd, and Rabbit Productions to show the cascading effect of tiny gestures
2+ mon, 4+ week ago (344+ words) Sydney. April 21, 2026. For many Aussies, tackling youth homelessness and complex disadvantage can seem like an insurmountable challenge. As a result, it’s easy to disengage with the issue, blame poor parenting or the young people themselves, rather than making an effort…...
Sabio hires Christian Gladwell to scale global CTV partnerships and drive next phase of growth
5+ mon, 2+ week ago (446+ words) Roastbrief US LONDON â 3 February 2026 â Sabio, the CTV-first advertising and data company, today announced the appointment of Christian Gladwell as Senior Director of Strategy and Partnerships, strengthening its senior leadership team as it accelerates international expansion and deepens relationships…...